This year has been a challenging one for the media, constantly under attack and struggling to react, respond, and be fair and balanced. Here are my Five Tips for Using The Media To Make A Difference.Read More
The MFI Blog
Filtering by Tag: the art of marketing
Technology and communications have sped up, and we’re processing more incoming information than ever before. The question is, what is the filter we’re processing that information with?
That filter will color our world and shape everything we see, hear and feel. It's time to spin the deeply ingrained triggers of fear and habits of survival.Read More
Spin is finding another way to look at something, a way that is truthful, authentic, and empowering FOR YOU – and that’s the big “and” – it is empowering.Read More
The art of marketing is in finding the resonant notes that connect your brand's product or service with the needs of your target audience so as to awaken their engagement.Read More